Vision Mission Detail
To be written
Problem:
The world is facing a very critical issue: In the last 50 years, human life expectancy has significantly increased, but we do not have the resources to sustain this long life in a healthy way. As health systems, governments, and individuals, we are not yet adequately prepared for the consequences of this increasing lifespan, particularly in terms of long-term health. Just as every vehicle is regularly inspected and tested for roadworthiness, why shouldn't the same system apply to humans?
Preventive health
The time for a paradigm shift has come. The current health approach is largely reactive, focusing on managing diseases after they arise rather than preventing them. The Fitness Check-Up protocol and its integrated FitSkor® scoring system fundamentally change this understanding by defining fitness and health in measurable and actionable terms. We no longer have to wait for diseases to arise. We can assess health and fitness levels in advance and provide individuals with the tools they need to maintain their health before problems begin.
Professional Stress
One of the biggest problems we face today is work-related stress, which has become almost an epidemic. This situation leads to burnout and creates serious negative effects on the workforce.
One of the most effective ways to cope with burnout is exercise. However, at this point, it is very important to correctly identify which fitness components are the most effective in combating this issue.
Fitness Check-Up system helps to cope with this problem more effectively by revealing the most critical fitness components for managing stress in professional life and increasing resilience.
Sarcopenia
Moreover, with the rapid increase of the elderly population worldwide, sarcopenia is becoming an increasingly vital issue. Sarcopenia is the loss of muscle mass and strength that occurs with aging. This condition increases the risk of falls and fractures, reduces mobility, and can even lead to early death.
Sarcopenia not only negatively affects the quality of life of individuals; it also creates a significant burden on health systems globally. However, it is possible to prevent sarcopenia and reduce its effects through targeted exercise strategies. This way, we can enhance the quality of life for individuals while also reducing the economic burden on health systems.
Health promotion
Moreover, it is time to reshape the way health is assessed and addressed, especially in the context of insurance systems. The traditional methods used by insurance companies since the 1950s have become outdated.
By integrating fitness data into insurance processes, we can more accurately assess risks and promote healthy lifestyles. Individuals who regularly take care of themselves, exercise, and eat healthily should be supported and rewarded.
Fitness should not be an endeavor exclusive to athletes; it must become a part of everyone's daily life.
The Difference Between Fitness Trends and Personal Needs
Trends in the fitness world often stand out; strong brands and intensive marketing efforts drive these trends.
These trends can influence people and create a feeling of "I must follow the latest trend."
However, not every trend is right for every individual. Whether it's a new type of exercise or a popular fitness device, these trends often attract interest not because they fit individual needs, but because of their popularity.
This is exactly where our system makes a difference.
We start by evaluating the unique needs of the individual instead of chasing trends.
After clarifying the person's health status, physical capacity, and goals, we provide a personalized roadmap.
With this data, individuals gain the power to consciously choose the fitness methods or trends that suit them best.
Thus, the fitness approach is shaped not by temporary popular trends, but by the individual's real needs.
By prioritizing the individual's needs over trends, we ensure that people do not just follow what is popular, but consciously choose what is most suitable for their long-term health and fitness goals.

A New Perspective on Children's Fitness Training
One important part of this vision is to reshape the training we provide to children regarding fitness. For many years, our focus in society has primarily been on sports; however, the teaching of exercise as a lifelong health habit has been largely neglected. It is extremely important for children to learn that exercise is not just a part of sports, but a tool for overall health and well-being. This shift in perspective lays the foundation for healthy habits that they will continue in their later lives, independent of engaging in competitive sports. Every child has the right to learn how to keep their body healthy and how to improve their fitness level.
It is now time to measure children not only in traditional subjects like math, language, or science, but also in physical education classes according to their physical condition. Health should be an important criterion, as much as academic success; perhaps even more so. Assessing children based on their fitness levels and physical capacities emphasizes that health is an indispensable part of their overall development.
This way, children will learn at a young age that taking good care of their bodies is just as valuable as other skills.
Together, we can build a healthier, stronger, and more resilient world for future generations.